- Macknade Fine Foods

Spring = Exciting New Beginnings

An update on our plans at Macknade Fine Foods in 2018…

Here at Macknade our aim is simple… We want to create a space that makes everyone who uses it feel warm and fluffy inside!

We want Macknade to be your favourite place – not just your favourite place to shop, but your favourite place full stop. To that end, we are making some improvements in-store (some of which you’ll have spotted already!) based on three key objectives:

  • Interaction & Animation – We want the shop to be more interactive. We want it to showcase our wonderful product and producers more effectively, so you can get a better understanding of what makes them special and how you can make the best of them. We want to create ‘wow moments’ as you discover something new and bring a more animated experience to your day with us. We’ll be working on ways we can improve our layout and presentation to aid this, also looking closely at the way we package goods & the service we provide.
  • Sustainability – Our aim is to further reduce the packaging our produce comes in and work with you to deliver a sustainable shopping model that not only supports our Trinity of Staff, Suppliers & Customers, but our environment and planet as a whole. Quite rightly, we get asked lots of questions about what we are doing to reduce our impact on the environment and we want you to keep challenging us on that. It has always been a core driver in our actions and this is a revived promise to keep it at the forefront of our decision-making.
  • Openness & Conversation – This leads nicely back to Macknade as your favourite place. We want to hear what you enjoy, what you would rather see changed & indeed how we could do it better. If you have a great idea, please stop one of us & pass it on. We have feedback forms available at the tills and will be reaching out shortly with a survey to hear from all of you.

Finally, we are often asked about the planning gained for our site at Macknade. It was a fantastic process that has helped create a long-term plan for what we would like to achieve as a business here at Selling Road. However, our current focus is on working with what we have in our lovely old tractor sheds and improving the experience that we are able to deliver here.

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